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Disrupt, Innovate, and Create Value as an Intrapreneur

Disrupt, Innovate and Create Value as an Intrapreneur

This session details the journey of two RDN intrapreneurs.

Member Price $24.00

Nonmember Price $54.00


Registered dietitian nutritionists have the opportunity to position themselves as business leaders within their respective organizations and maximize their professional value by becoming 'intrapreneurs'. Intrapreneurial RDNs drive innovation and sharpen their respective organizations' competitive edge through disruptive thinking, strategic planning and problem solving.

This session details the journey of two RDN intrapreneurs who asked: How can we do this better? What else can we be doing? What problems can we solve for our patients, clients, customers? These case studies reflect the unique opportunity RDNs have to explore new and unexpected directions for growth and create value and return on investment within their organizations.

CPE Level: Level 2
CPEU: 1.0

Performance Indicators

  • 3.1.7 Participates in the development of the organization's strategic plan, mission and vision.
  • 3.2.4 Encourages others to engage in personal and professional development activities for career growth and skill enhancement.
  • 14.3.5 Identifies and anticipates risks related to the project and/or organization.

Learning Objectives

  • Identify ways to lead teams within an organization by creating a systems approach to business development: identifying customer/client/patient needs, securing resources and the right team members and performing industry analyses.
  • Create business plans that articulate the value of the registered dietitian in the marketing, customer engagement, ROI and overall strategic growth of their respective work place.
  • Describe the skill sets and emotional intelligence needed for being a purpose-driven leader in any workplace, from communications skills and problem-solving to self-confidence and self-advocacy, networking and endurance.


  • Nikki Putnam Badding
  • Rebecca Schlueter

Release Date: October 21, 2020


Educator Publication Review Program

We are honored to offer a complimentary electronic examination copy (temporary access) for books being considered for adoption, and a complimentary print or electronic desk copy for books adopted for use in an undergraduate or graduate course or in a dietetic internship