This product is free for those who attended FNCE® 2018.
Are you already an avowed fan of podcasts – but a bit wary of creating your own? For dietitians, a podcast is a simple-to-produce medium, with minimal investment required, that will help you reach new audiences with your messaging – when and where it's most convenient for listeners. Join two established dietitian podcasters who have earned a loyal and ever-expanding podcast audience as they share what they’ve learned along the way. Walk away with tips on pitfalls to avoid as you get started; winning strategies to secure and grow an audience; and actionable steps to get your podcast up and running quickly. Understanding the power of podcasting is an important professional development skill for today’s dietitian, and a savvy addition to your marketing strategy. Take the plunge today and increase your comfort level with this increasingly popular format that The Atlantic touted in May 2017 as "the new talk-radio."
CPE Level: 2
Learning Codes: 7120, 7120, 1010
- Describe the vision for your podcast and the key messages you would like to convey.
- List best practices for podcasting, including podcast technology and equipment, maintenance and creation of engaging and high-quality audio content.
- Evaluate the success of and strategies for leveraging podcasts to grow your brand or business.
- Kate Agnew, APD
- Melissa Joy Dobbins, M.S., R.D., L.D.N., C.D.E.