515. Food Porn Dilemmas: Balancing Artful Imagery and Real-World Attainability in Social Media

This product is free for those who attended FNCE^® 2018.

Presented by Food & Nutrition Magazine, this session will explore "food porn" psychology, including how different representations of food may affect consumer perceptions and the potential unintended consequences of glorified and exaggerated food imagery. Drawing upon recent studies and juxtaposing a bombardment of over-stylized or glamorized food photography with concepts related to body image, this session will address why consumers are drawn to certain representations of food, explain how to consider a balance of artful imagery and attainability, and discuss pressures that RDNs may feel about using food photography to stay visible and relevant among a sea of food bloggers and social media stars.

CPEU: 1.5
CPE Level: 2
Learning Codes: 4100, 4020, 8060

Learning Objectives

• Summarize recent studies on social media imagery from the disciplines of behavioral science, physiology and marketing research and gain insights as to how and why consumers respond to certain representations of food.
• Identify the similarities of "food porn" and body image psychology, as well as potential challenges or opportunities that social media presents for nutrition and dietetics practitioners.
• Evaluate the increasingly emphasized role of visual imagery creation and curation in the nutrition and health social media space, and consider how they might encourage an appropriate balance of beauty and realism in food imagery.

Speaker

• Regan Jones, RDN
• Marci Evans, MS, CEDRD-S, LDN, cPT

Moderator

• Rebecca Scritchfield, MA, RDN, EP-C

Planned with Food and Nutrition Magazine