This product is free for DBC members.
This webinar was presented live on April 20, 2021.
This webinar is part 2 in a 3-part series on Practices that can Make or Break Success in Designing and Delivering Communications.
When an audience and communicator are in sync with each other, effectively connecting and exchanging ideas and information, the potential to achieve the desired communication outcomes is maximized. In this webinar, featuring principles, strategies, and tips from Chapters 35 and 36 in Communicating Nutrition: The Authoritative Guide, webinar participants will learn how to effectively create a communication environment that promotes learning and engagement and how to effectively respond to audience questions.
CPE Level: 2
Learning Need Codes: 1130, 1090, 1070, 7040
Performance Indicators: 3.1, 4.2, 6.2
- Create an optimal learning environment and establish audience expectations
- Respond effectively to common audience challenges
- Conduct live and online Q&A sessions using a framework for answering questions
Barbara J. Mayfield, MS, RDN, LD, FAND
Barbara J. Mayfield, MS, RDN, LD, FAND is a nutrition communicator with expertise in business, academia, community programs, professional writing, and speaking. Barb served as Editor-in-Chief for the Academy of Nutrition and Dietetics’ Communicating Nutrition: The Authoritative Guide, published in 2020. As president of Nutrition Communicator, LLC, she leads other nutrition professionals to hone their communication skills and more effectively reach diverse audiences. Barb’s presentations are engaging and interactive, tailored to the audience, up-to-date, reality-based, and inspiring. Barb enjoys giving keynotes, concurrent sessions, longer workshops, and webinars.
Katie McKee, MCN, RDN, LD
Katie McKee always loved learning about the power of nutrition, and now she has the joy of teaching others about it. With a Bachelor of Arts in journalism from the University of Arizona, Katie worked as a writer, editor and reporter before returning to school at the University of Texas at Southwestern Medical Center to earn a Master of Clinical Nutrition. Katie joined Dairy MAX in early 2015. She works as the Director of Health and Wellness. In 2018, she was named Media Dietitian of the Year by the Dallas Dietetic Alliance. In 2020, she was named Emerging Dietetic Leader by the Texas Academy of Nutrition and Dietetics. She is a Media Representative for the Texas Academy of Nutrition and Dietetics and Contributing Author for Communicating Nutrition: The Authoritative Guide. She is the co-author of DASH Diet Meal Prep: 100 Health Recipes and 6 Weekly Plans. Originally from Tucson, Arizona, she now lives in Lantana, Texas, with her husband, Sean, their son and their French bulldog.