This product is free for DBC members.
This webinar was presented live on January 14, 2020.
You work hard to create quality online content about food and nutrition, but is that content getting noticed? Join SEO strategist Erica Julson, MS, RDN, CLT to discover strategies that will help you optimize your website so that you can attract more visitors and grow your business.
Learning Need Codes: 1020, 1065, 1090, 7050
Performance Indicators: 1.4, 5.1, 2.1, 1.3
- Explain why a SEO strategy is crucial to website success.
- Utilize tools to understand what your ideal clients are searching for online.
- Create content in a specific way that increases your chances of ranking well in search results.
Erica Julson, MS, RDN, CLT
Erica Julson is a Registered Dietitian Nutritionist and an online entrepreneur. She is the founder of The Unconventional RD, a blog and Facebook group for dietitians interested in passive and alternative income, and the creator of The Functional Nutrition Library, a membership site where dietitians can learn more about functional nutrition at an affordable price point. Before discovering SEO, Erica blogged for nearly three years, sharing over 140 recipes, but only received a maximum of 2,800 visitors per month from Google. After teaching herself how to blog with an SEO strategy, she launched a new blog and was able to attract 20,000 monthly visitors from Google with just 10 blog posts. Erica received her Masters in Nutritional Science from California State University, Los Angeles and her Bachelors in Psychobiology from UCLA.