This product is free for VN DPG and DIFM members.
This webinar was presented live on December 12, 2017.
This presentation is built for both newbies (even RDs who dislike social media!) and people more advanced with these skills already. I discuss the ethics of social media for dietitians and present concrete information on the different platform options, focusing on the "business" side of each. I provide step-by-step details starting with the first thing someone needs to take to launch a given platform up through optimizing a given form of social media. The presentation is built on a case study using fellow dietitians as examples of how to do social media right.
Learning Need Codes: 1020, 1090, 1100, 4100
Performance Indicators: 1.1.8, 2.1.4, 4.1.1
- Identify the benefits of being on social media for dietitians and our profession.
- Describe the different forms of social media and identify which may work best for you
- Specify the first step you want to take to improve your social media strategy
Ginger Hultin MS, RDN, CSO
Ginger Hultin is a Seattle-based health writer and certified board specialist in oncology nutrition. She holds a Bachelor’s degree in English and Master’s degree in nutrition. Ginger currently works at Arivale, a Scientific Wellness company as a Registered Dietitian coach optimizing wellness through genetic testing, blood analyte data and microbiome analysis. She also serves as adjunct clinical faculty at Bastyr University in the teaching clinic as students see patients in a practicum-style environment. Ginger serves as national spokesperson for the Academy of Nutrition and Dietetics, past chair of Vegetarian Nutrition dietetic practice group, and past President of the Chicago Academy. She has given professional education lectures for continuing education credits for dietitians in Seattle and Chicago-area dietetic associations and dietetic practice groups. She has been quoted in articles for Women’s Health Magazine, SELF, Business Insider, CNN.com, and the Food Network among others.