In this session, attendees will gain a deeper understanding of how data-driven approaches can enhance communication strategies, helping registered dietitians reach their target audiences more precisely and effectively. As the digital landscape becomes increasingly crowded, crafting impactful and relevant nutrition information and messaging is essential. By tapping into data and insights, nutrition communicators can not only increase engagement but also foster trust and credibility with their audiences.

This session equips attendees with the tools and knowledge to transform their communication efforts, helping them create content that resonates, educates and inspires actionable change in public health behaviors. Attendees will gain a clear understanding of how to leverage data to improve reach, relevance and impact of their nutrition messaging.