Making Nutrition Your Business, 2nd Ed.

Making Nutrition Your Business, Second Edition is a complete "roadmap" to beginning and maintaining a nutrition-based business, providing detailed advice on:

• Structuring your business
• Money management
• Setting up and equipping an office
• Using technology to your advantage
• Marketing and growing your business
• Billing and reimbursement
• Getting clients to return, and more

Written by two experienced private practitioners with thriving businesses, this hands-on second edition includes more guidance on setting up third-party reimbursement and becoming an insurance provider, a new chapter featuring success stories from private practice dietitians, and a comprehensive resources section. It is a must-read for all nutrition and dietetics professionals professionals who aspire to go out on their own. Free sample pages include the table of contents, foreword, sample chapter, index and more.

CPEU: 6.0

As a business owner for 26 years, I highly recommend this comprehensive guide as a blueprint for success on how to open a private practice and survive in a changing healthcare environment. — Lucille Beseler, MS, RDN, LDN, CDE, FAND, President, Family Nutrition Center of South Florida; Past President, Academy of Nutrition and Dietetics 2016-2017

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