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Making Nutrition Your Business, Second Edition is a complete "roadmap" to beginning and maintaining a nutrition-based business, providing detailed advice on:
- Structuring your business
- Money management
- Setting up and equipping an office
- Using technology to your advantage
- Marketing and growing your business
- Billing and reimbursement
- Getting clients to return, and more
Written by two experienced private practitioners with thriving businesses, this hands-on second edition includes more guidance on setting up third-party reimbursement and becoming an insurance provider, a new chapter featuring success stories from private practice dietitians, and a comprehensive resources section. It is a must-read for all nutrition and dietetics professionals who aspire to go out on their own.
Free sample pages include the table of contents, foreword, sample chapter, index and more.
"As a business owner for 26 years, I highly recommend this comprehensive guide as a blueprint for success on how to open a private practice and survive in a changing healthcare environment."
- Lucille Beseler, MS, RDN, LDN, CDE, FAND
President, Family Nutrition Center of South Florida; Past President, Academy of Nutrition and Dietetics 2016-2017
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